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Grand Opening Reception.

Tuesday, July 27, 2010
Posted Under: Surf

F1RST Surf Shop would cordially wike to invite you to our grand opening event this Thursday night.



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F1RST Surf Shop Grand Opening

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F1RST is Now Open for Business

Thursday, July 22, 2010
Posted Under: Surf

F1RST is officially open for business. Come get your shop on...



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Stand Up Paddleboard at The Standard

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Stand-Up Paddleboarding Now Available at the Standard.

Saturday, July 17, 2010
Posted Under: Surf

F1RST surf shop now proudly offers SUP tours and lessons at The Standard Hotel.



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Stand Up Paddleboard at The Standard

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F1RST Surf Shop Is Now Hiring.

Tuesday, July 6, 2010
Posted Under: Surf,
Kite

ILooking for a jobby-job?!?

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F1RST Now Hiring

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"As Long As We're Here, It's You And Me, Baby..."

Wednesday, June 23, 2010
Posted Under: Surf,
Kite

We're almost there!!!

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F1RST Moving On Up

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"Gettin' Our Turn At Bat..."

Monday, June 21, 2010
Posted Under: Surf,
Kite

Our BIG grand opening is just around the corner!


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F1RST Moving On Up

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"Now We're Up In The Big Leagues..."

Thursday, June 17, 2010
Posted Under: Surf,
Kite

It's on and official!! F1RST Surf Shop is moving on up to greener pastures...


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F1RST Moving On Up

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"Took A Whole Lot Of T-ry-ing A Just To Get Up That Hill..."

Wednesday, June 16, 2010
Posted Under: Surf,
Kite

It's on and official!! F1RST Surf Shop is moving on up to greener pastures...


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F1RST Moving On Up

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"To That Deee-luxe Apartment In The Sky..."

Monday, June13, 2010
Posted Under: Surf,
Kite

It's on and official!! F1RST Surf Shop is moving on up to greener pastures...


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F1RST Moving On Up

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"To The East South Side"

Monday, June13, 2010
Posted Under: Surf,
Kite

It's on and official!! F1RST Surf Shop is moving on up to greener pastures...


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F1RST Moving On Up

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"A well we're a-movin' on up..."

Monday, June13, 2010
Posted Under: Surf,
Kite

It's on and official!! F1RST Surf Shop is moving on up to greener pastures...


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F1RST Moving On Up

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Paddle 4 People SUP Race This Weekend at The Standard.

Monday, June 7, 2010
Posted Under: Surf,
Kite

Come join us this weekend at The Standard for our first annual paddleboard race for a good cause.
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F1RST Moving Sale

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Moving Sale!!!

Thursday, May 13, 2010
Posted Under: Surf

The timeth has cometh! It's on and it's official! We are moving locations...
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F1RST Moving Sale

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Surf Check: Matt Roy North Swell Pics

Wednesday, March 3, 2010
Posted Under: Surf

Matthew Roy comes through once again with some great shots of last Thursday North Swell.



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South Beach North Swell Pics

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Surf Check: Hawaii Surf Sessions Winter 2010

Monday, February 15, 2010
Posted Under: Surf


I just got back from Hawaii. Sorry folks. But it was GOOOOOD.

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Hawaii Surf

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Aloha Army

Friday,February 12, 2010
Posted Under: Surf,
Gear

Back from the Hawaiian Honeymoon, folks. Sorry for the long pause between posts, I had to get my romance on...

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Aloha Army

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Live Twitter-ing from The Pipeline Volcom Pro This Sunday!

Saturday, January 30, 2010
Posted Under: Surf

That's right I'm in Hawaii, bitches! Ima get my Twitter on from The Volcom Pipe Finals this Sunday!
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Volcom Pipeline Pro

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Billabong Parko Short Now Available at F1RST.

Friday, January 29, 2010
Posted Under: Surf, Gear

More Bong Gear has arrived at the shop. Check out Parko's signature boardshort...
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Billabong Joel Parkinson Boardshort

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Surf Report > Minor Swell Pushing Through!

Tuesday, January 26, 2010
Posted Under: Surf

If you haven't tried out Stand-Up Paddleboarding yet. Now is your chance...
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Small South Beach

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Harsh Hurley Update!

Monday, January 25, 2010
Posted Under: Surf,
Gear

What's up family! We're back from a brief update hiatus. We've been busy updating the inventory in the shop. Wejust got a gang of Hurley's Spring 2010 gear in-stock...

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Hurley Spring 2010

Excellent Stand-Up Paddleboarding Conditions

Tuesday, January 19, 2010
Posted Under: Surf

If you haven't tried out Stand-Up Paddleboarding yet. Now is your chance...
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Stand Up Paddleboarding

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Surf Report: Saturday Southeast Chop

Saturday, January 16, 2010
Posted Under: Surf, Kite

The winds came through. It's rideable. Check the report for details.....
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Southeast Chop

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Southeast Chop On Tap For The Weekend.

Thursday, January 14, 2010
Posted Under: Surf, Kite

We got some winds headed our way this weekend. Check out the forecast here...

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Southeast Chop

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Surf Check: Charlie Garcia Pics From Mondays North Swell

Wednesday, January 13, 2010
Posted Under: Surf


CG actually got his lazy ass outta the club and into a 4mm wetsuit on Monday and shot some gems. Check em out...
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South Beach North Swell Charlie Garcia

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Surf Check: South Beach Monday Morning North Swell Pics.

Tuesday, January 12, 2010
Posted Under: Surf


Who woulda thought that Paulo had a knack for shooting pics...

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South Beach North Swell

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Surf Report: Waves Are Finally Here!

Monday, January 11, 2010
Posted Under: Surf


After waiting all weekend in the bitter cold, the waves finally showed up this morning. Waist to Chest with bigger sets.

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January Swell South Beach

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Billabong Spring 2010 Delivery In Stock!

Saturday, January 9, 2010
Posted Under: Surf,
Gear

Even more new Billabong gear is back in stock! New boardshorts, fleece, tees, and hats are now available

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Billabong Spring 2010

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Wetsuit Tops Are Back In Stock!

Friday, January 8, 2010
Posted Under: Surf,
Gear

We just got restocked from Billabong and Hurley in .5mm & 2mm Wetsuit tops.

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Wetsuit Tops

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Surf Check: Palm Beach. January 06, 2009

Thursday, January 7, 2010
Posted Under: Surf


Yesssss! I won! Finally! Bird and I went upcoast on a whim yesterday afternoon and scored (for once)!



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Surf Report South Beach

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Surf Report:
Wednesday Morning


Wednesday, January 06, 2010
Posted Under: Surf


Just got back from freezing my ass of and looking at a flat ocean. I've got some news folks...

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Surf Report South Beach

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Tracking The Elusive "Reduction" Swell.
Sunday, January 3, 2010
Posted Under:
Surf
I know there's alot of hype around our mysterious "Refraction" swells. But most South beach surfers haven't realized is that we usually get a reduction swell. Read more on my theory..

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Reduction Swell

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Potential North Swellage on Tap for Tuesday Morning.
Monday, December 28, 2009
Posted Under:
Surf
That whole cold, wind, weather thing is happening again. I'm gettin that North Swell type feeling in my bones.

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Surfline clip

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Sunday's North Swell Video Clips & Pics
Tuesday, December 22, 2009
Posted Under:
Surf
I surfed on Sunday from 11:00 - 4:00. Needless to say, I was too tired to paddle out again. The waves were solid all day so I came out at sunset and shot some clips.

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North Swell iPhone

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North Swell Pics From Matthew Roy.
Monday, December 21, 2009
Posted Under:
Surf
I surfed on Sunday from 11:00 - 4:00. Needless to say, I was too tired to paddle out again. The waves were solid all day so I came out at sunset and shot some clips.

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Matt Roy Pics

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New Billabong Gear For The Holidays Just Arrived.
Friday, December 18, 2009
Posted Under:
Gear, Surf
We're getting geared up for the holidays! New gear just came in from Billabong. Hats, Tees, boardies and Windbreakers. Get your shopping on!

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Billabong Gear

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Jona Cerwinske versus ...Lost Surfboards.
Sunday, December 12, 2009
Posted Under:
Surf, Gear
Jona Cerwinske is a local artist. Born and raised in the county Dade. He's honed his skills in the illustration department and blessed my board with some custom artwork of my own.

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Jona Sharpie Lost Surfboards


 
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Store Hours and Location Join Our Email List Socialize
F1RST SURF SHOP
40 South Pointe Drive
Suite #107
Miami Beach, FLorida 33139
Ph: 305-397-8103
Fax: 305-397-8169
Email: Info@f1rstshop.com

STORE HOURS
Open 7 Days a Week (Excluding Holidays)

WInter / Spring
9:00AM - 7:00 PM

Summer / Fall
10:00AM - 8:00 PM

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